Web application redesign - GreatHorn
GreatHorn, a Techstars NYC company, is a cybersecurity platform that protects large enterprises from email attacks and credential theft.
After completing a successful redesign of the GreatHorn website earlier in the year, CEO Kevin O'Brien approached me again to redesign the user interface of the company's web application.
"Coming out of the first year of our growth, we were aware that what had served us well from a design perspective for a minimum viable product was not the right fit for a growth business. Michael was able to help us unpack what did and did not work, build both wireframes and high-fidelity mockups, and deliver a new user experience that met the needs of our clients while remaining true to our vision for the product. I would warmly and eagerly endorse him, and underscore both his expertise as well as his ability to gel with any team."
-Kevin O'Brien, GreatHorn Co-Founder & CEO
This project kicked off with a cursory overview of the then-current application, followed by conversations with the CTO to understand use cases, user journeys, and functional requirements. I used these findings to diagram user flows in support of the most critical and most common application interactions, and I created rough initial wireframes to support the user flows.
User flow diagram
Previous application design
Redesigned application wireframes
I then performed a full audit of the then-current application to ensure that all necessary functionality and features were incorporated in final detailed wireframes. The new design is extensible and offers more robust and useful ways of interacting with application data and functions.
Redesigned application mockups
After the UI design was met with client approval, I created a visual style that reflects the GreatHorn brand and design aesthetic. This visual style was applied consistently across all application screens and functions. Deliverables were produced in the form of graphic assets and a basic style guide for implementation.